CREATORS. LEADERS. CHANGEMAKERS.
Athletes don't just build sporting careers. They build brands, businesses, products, fashion, music, films, communities and movements that shape culture.
Squad Goals helps turn passions, experiences and ideas into work people remember, ventures people believe in and opportunities athletes truly own.
Because the best things you'll ever create come from knowing who you are.

ROSS CULLEN
WORLD CHAMPION | MENTAL HEALTH ADVOCATE | FARMING & SUSTAINABILITY
Available for:
Speaking • Leadership • High Performance • Mental Wellbeing • Education • Sustainability • Brand Partnerships

JAMIE MITCHELL
FORMER FOOTBALLER | EDUCATION & ACADEMY ADVOCATE | FOUNDER OF EDGE FUTURES
Available for:
Podcasts • Panel Speaking • Culture Workshops • Workforce Engagement

ALED JENKINS
FORMER PROFESSIONAL RUGBY PLAYER | MENTAL HEALTH & WELLBEING | FOUNDER OF ATHLEET
Available for:
Speaking • Podcasts & Live Shows • Panel DiscussionsL • Impact Projects

JOSH STEEL
PROFESSIONAL BASKETBALLER | FASHIONESTA | FOUNDER OF STEEL MADE
Available for:
Creator & Brand Collabs • Brand Campaigns • Speaking • Live Events • Podcasts • Fashion & Lifestyle

MALTINA Jashari
FORMULA 4 & SIM RACER | STEM ADVOCATE | ENGINEER | FEMALE EMPOWERMENT
Available for:
Podcasts & Live Shows • Brand Partnerships • Panel Discussions • Youth Engagement

DAVID JARVIS
FORMER MILITARY | INVICTIS GAMES GOLD MEDALLIST | COMMUNITY BUILDER
Keynote Speaking • Podcasts & Live Shows • Workshops • Coaching • High Performance Training • Leadership
Available for:
CREATE TOGETHER
01.
SPEAKING & IMPACT
Bring lived experience to life
Invite our athletes into your business, school or community through keynote speaking, workshops and conversations that create connection, inspiration and real-world impact.
02.
CAMPAIGNS & BRAND PARTNERSHIPS
Create stories that people believe
Co-create campaigns, content and long-term partnerships with athletes whose passions, values and lived experiences align with your brand.
03.
INSIGHT & INNOVATION
Test ideas with the people they serve
Build athlete focus groups and advisory communities to explore products, systems and innovations through the lens of real experience and authentic feedback.
04.
VENTURES & PRODUCT CREATION
Build with athletes, not just around them
From new products to new businesses, we help organisations co-create alongside athletes and give them a meaningful seat at the table.
05.
COMMUNITY & CULTURE
Create movements, not moments
Partner with our athletes to build communities, experiences and initiatives that connect people around shared passions and lasting impact.
COLLABORATE WITH OUR ATHLETES
Whether you're a brand, organisation, event, school or creator, we'd love to explore how we can create something meaningful together.
We believe the best partnerships are built around shared values, authentic stories and long-term impact.


